Senior Analyst APLD

Role Title: Senior Analyst - APLD

Location: Hyderabad

Role Purpose:

Provide analytics support to Novartis internal customers (CPOs & Regional marketing and sales teams) on various projects

Key Responsibilities:

• Support and facilitate data enabled decision making for Novartis internal customers using data analysis and data science techniques/methods on internal and external(3rd party) data to solve business problems
• Support NBS CONEXTS-I&CS business in building capabilities by involving in various initiatives like knowledge sharing, on-boarding and training support, support in all business related tasks/activities, building process documentation and knowledge repositories

• Delivering projects and managing internal customer expectations across, Multi-channel marketing analytics, Portfolio Analytics, Targeting and Segmentation, Predictive Analytics and Resource Allocation and Optimization Other ad-hoc requests

• Hands on experice od 3+ years into statistical Modeling Experience(Covering but not limited to, Regression, Classification, Supervised and Unsupervised learning methods, Optimization techniques, Predictive Models, Deep learning Models, Neural Networks, Natural language Processing, Text Mining etc.)

Essential Requirements:

• Build and deliver customer requirements as per agreed SLAs (timeliness, accuracy, quality, etc.) and drive excellent customer happiness
Job Description for Senior Analyst - Advanced Analytics-GJFA-6-CONEXTS
I&CS Page 2 of 3
• Deliver sophisticated analytical and statistical solutions for various projects related to promotion evaluation, multi-channel marketing (MCM) campaign design, return on investment (value) analysis, prioritisation, segmentation, targeting, and other ad-hoc business questions
• Support exploratory research to identify new areas of application of advanced analytics/data science in providing improved decision making support
• Deliver services through structured project management approach with appropriate documentation and communication throughout the delivery of services
• Automation of project codes and development of front-end delivery solutions and support in maintenance of standard operating procedures (SOPs), quality checklists
• Participate in various knowledge sharing sessions that enables growth and improves quality of NBS CONEXTS work across the function
• Align with all internal functional operating procedures like time tracking, critical metric tracking and reporting, and other internal systems and processes and comply to all Novartis operating procedures as per legal/IT/HR requirements

Desirable Requirements

• Graduation/Post Graduation in Business Administration, Mathematics, Economics, Statistics, Engineering or Quantitative streams
• Experience (2-4years) in analytics in marketing analytics, experience in pharma industry is preferable. Technical expertise into Programming languages/tools – R, SAS, Python, SQL, Visualization tools – Qlikview, Qliksense, Tableau, Working knowledge of MS-Office (MS Excel, VBA, PowerPoint, Access), Pharmaceutical industry domain/datasets knowledge – desirable

Why Novartis

Our purpose is to reimagine medicine to improve and extend people’s lives and our vision is to become the most valued and trusted medicines company in the world. How can we achieve this? With our people. It is our associates that drive us each day to reach our ambitions. Be a part of this mission and join us!

Learn more here: https://www.novartis.com/about/strategy/people-and-culture

You’ll receive: You can find everything you need to know about our benefits and rewards in the Novartis Life

Handbook. https://www.novartis.com/careers/benefits-rewards

Join our Novartis Network: If this role is not suitable to your experience or career goals but you wish to stay connected to hear more about Novartis and our career opportunities, Join the Novartis Network here: https://talentnetwork.novartis.com/network.